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Gwyneth Paltrow’s goop wellness empire expands into spa and debuts first facial at Auberge’s Hawaiian retreat

02 Nov 2021
The spa at Mauna Lani, Auberge Resorts in Hawai’i will be the first in the world to offer a treatment created by Gwyneth Paltrow’s wellness and lifestyle brand goop.

The brand’s new 50-minute goop Glow Facial is now exclusively available at the property’s Auberge Spa and consists of a combination of facial massage, exfoliation and masking.

goop already has a presence at the Hawai’i resort in the form of a curated retail boutique.

The store is the only one of its kind in Hawai’i and offers a selection of beauty and wellness products, as well as athleticwear.

Costing US$265 (€229, £195) per person, the signature facial is claimed to detoxify, moisturise and supercharge the skin with nutrients using clinically-tested goop skincare and a rosewater and pink clay mask from beauty and skincare brand Tammy Fender.

It starts with a deep cleanse and microexfoliation, then infuses skin with active ingredients – including vitamin C, hyaluronic acid, ceramides and peptides – to nourish, smooth, soften and brighten.

Sanjiv Hulugalle, regional vice president and general manager of Mauna Lani, Auberge Resorts Collection, says: “Committed to creating unique experiences for modern travellers, Mauna Lani is honoured to deepen our relationship with goop with the introduction of the first-ever goop facial.

“We look forward to continuing to create an idyllic destination rooted in Hawaiian culture, attracting those seeking an escape filled with adventure and wellness.”

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