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GWS unveils 2022 global wellness trends report

08 Feb 2022 The Global Wellness Summit (GWS) has launched its annual trends report revealing the top 10 new trends for the year ahead in health and wellness.

The Future of Wellness 2022 contains individual chapters dedicated to each trend and goes in-depth on the major shifts ahead in spa, nutrition, wellness travel, wellness real estate, women’s health, men’s wellness, healthcare, technology and sustainability.

The GWS’ 10 Wellness Trends for 2022
• Dirt-y Wellness: The Health of the World’s Soil – and the Impact of Soil Exposure on Human Health – Become More Important.
• Toxic Muscularity Comes Clean.
• From Wellness Tech to Technological Wellness.
• Senior Living Disrupted.
• Wellness Travel: Seekers, Welcome.
• Innovative Tech Closing the Gender Gap in Medical Research.
• Urban Bathhouses & Wellness Playgrounds.
• Next-Gen Naturalism: The Return of Self-Reliance.
• Health & Wellness Coaching Gets Certified.
• Wellness Welcomes the Metaverse.

The evidence-based forecast is based on the insights of global executives of wellness companies, economists, doctors, investors, academics and technologists that gather each year at the GWS.

The authors – including top journalists, analysts and wellness experts – bring each trend to life with examples of the innovators and companies that are pioneering each concept.

“It’s always daunting to predict trends in the fast-moving wellness space, but it’s especially challenging two years into a pandemic where the long-promised ‘post-pandemic world’ is becoming visible but is repeatedly delayed,” said Susie Ellis, GWS chair and CEO.

“One thing this forecast makes clear is that the future of wellness will be anything but a ‘restart’ of 2019.

“What consumers now need most – what they perceive as ‘true wellness’ – has profoundly changed.”

The trends were unveiled today at the first Global Wellness News media event in New York City.

To read a full version of the report, head to the official GWS website.